Social media/digital marketing executive - united kingdom, kirkcaldy, fife

avenue are currently recruiting a social media/digital marketing executive for a well established client.

the role

working in a small and busy marketing function, you'll work with the marketing director and sales team to plan, create, implement and measure marketing activities across the whole company. this means you'll be assisting in coming up with new strategies, planning all of the marketing activities, writing copy and content, managing website updates, creating graphics, posting on social media and our buying guide (blog), and then monitoring/tracking the success of each campaign.

the candidate

the successful candidate will possess excellent communication skills and be experienced with a range of digital platforms

job role

competitor and market analysis, and advising on seo keyword updates in line with your findings

creating, editing and uploading engaging content across numerous channels including video production, buying guides (blogs), website and social media

updating our existing website and sales brochures

press releases and liaising with press

proactive and on-going training, ensuring you are developing your skills

creating graphics for the website, social media, online ads and printed ads

social media content creation

brainstorming new campaign ideas with the team and assisting them through to creation

offering instruction, advice and marketing support to sales team members when necessary

being up to date on full packaging range and key products

tracking and reporting google analytics and google ads metrics

assisting with producing and editing pdfs and other sales materials

assisting with other administrative tasks when required

essential experience

have professional qualifications in marketing, digital, business or communications

have previous experience writing and editing within a professional environment

be creative, with strong communication skills & great attention to detail

have knowledge of social media advertising tools

have experience using adobe photoshop, or other graphic design software

be proficient in microsoft office programs

be eager to learn and develop with the role

have excellent written and verbal communication skills

be self-motivated and able to work autonomously

be trustworthy, punctual and reliable

if you feel you have the relevant skills and experience please send an up to date cv via the link below.

indcalum

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